Creating Buzz and Building Hype.

Unlocking the Potential of Your Movie

Hairsh understands the intricate dynamics of the film industry and knows how to navigate the ever-changing landscape of media and public opinion. Through their comprehensive understanding of film marketing, public relations strategies, and strong relationships with industry influencers, Hairsh has consistently delivered outstanding results for their clients. From blockbuster franchises to independent films, Harish has a proven track record of generating positive exposure, driving box office success, and creating lasting impressions.

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Harish Arasu, Arasu Creations.

About - The Journey Before PRO

Harish, who hails from a farming family, moved to Bengaluru to pursue his acting goals. Initially, he worked as the transport manager for an IT firm in Bangalore and making short films was Harish’s first endeavor. Later he entered the field of digital marketing. As he was getting ready for a greater career move, the pandemic hit and he had to return to his home in a village in Kadur taluk, Chikkamagaluru district. After several months of being he discovered PRO to be his calling. Harish was able to launch his PR profession by leveraging effective communication and a strong network of contacts with musicians and the media. Harish has established himself in the movie business despite having no familial connection in the film business.

From Concept to Box Office Success

Possessing both traditional and digital PR experience, based out of Bangalore, he enjoys planning and promoting films. Skilled at adapting to shifting trends when it comes to generating excitement around the movies and keeping the thrill alive through various PR initiatives and campaigns.

Harish Arasu has set an example of being in top form when it comes to establishing new norms and trends in entertainment PR, putting him leagues ahead of many. In the Sandalwood industry, his charm and charisma is evident. He has the ability to manage several clients and tasks without breaking a sweat.

With the release of the film Puksatte Lifu, Harish entered the field of entertainment PR, the youthful enthusiastic PR hasn’t looked back since that point.

Harish handled the marketing and public relations efforts for a number of prominent PAN-India releases, including RRR, Dasara, Ponniyin Selvan 2, Hit, Major, and Liger. RRR’s Oscar-bound status was a significant plus for him.

Harish Arasu is considered “the best PR to go to in the Kannada industry,” is a dedicated, ethical PR practitioner who gathers information and packages it for delivery to the greater world. Kannada cinema’s undeniable PRO and a potential PRO legend in the making.

Successful PR Campaigns
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Featured Projects

The charming young publicist has handled the PR for films starring stars like Sudeep and Darshan Thoogudeepa, Vijay Raghavendra, Dhanveer, Vinay Rajkumar, Vijay Deverakonda, Nani, Ravi Teja, Venkatesh, Adivi Sesh, Janardhana Reddy, Vikram, Arun Vijay, and Prithviraj. This is not the end of the list. It never stops. The next films of Harish Arasu include Pushpa 2, Ponniyin Selvan 2, Nithin, and an untitled Rashmika Mandanna film,’Mission Chapter 1′, a movie starring Arun Vijay, stars Akhil Akkineni as the Agent.

RRR is a 2022 Indian Telugu-language epic action drama film directed by S. S. Rajamouli.

Ponniyin Selvan: II is a 2023 Indian Tamil-language epic historical action adventure film directed by Mani Ratnam.

Major is a 2022 Indian biographical action drama film directed by Sashi Kiran Tikka.

Pushpa 2: The Rule is an upcoming Indian Telugu-language action drama film written and directed by Sukumar.

Professional and successful film promotion is important for commercial success, as pre-release buzz can sometimes make or break a project, putting some effort into building it up can often be the key to success. Harish Arasu brings an impressive set of skills to the table and is the go-to guy for captivating the interest of your distributors and bringing the spotlight to your movie. Strategic communications to the public via media–using the media as a vehicle for your message–is what public relations is all about.

Our Projects

Harish is Sandalwood’s most trusted and approachable PRO, noted for his journalistic acumen and PR ethics, he has altered the course of cinema. Harish Arasu is considered “the best PR to go to in the Kannada industry,” is a dedicated, ethical PR practitioner who gathers information and packages it for delivery to the greater world. Kannada cinema’s undeniable PRO and a potential PRO legend in the making.

Gallery

Harish is Sandalwood’s most trusted and approachable PRO, noted for his journalistic acumen and PR ethics, he has altered the course of cinema. Harish Arasu is considered “the best PR to go to in the Kannada industry,” is a dedicated, ethical PR practitioner who gathers information and packages it for delivery to the greater world.

Get In Touch

Being an internet-savvy staff, we at Arasu Creations present ideas and methods that are tailored for particular projects. We give you advice based on our knowledge and experience so that your movie has a successful premiere.

We observe that going to the movies is about more than simply watching a movie; it’s also about connecting with other moviegoers and the community.That is why we cherish our media partnerships. Our team is dynamic, responsive, and on-the-go to help and guide you. We are excited to collaborate with you and assist you with your tasks.